Coca-Cola: Coke Hug Me Machine

The Coca-Cola Hug Machine. “You hug it, it returns the favour with a Coke. Because vending machines have feelings too.”
Advertising Agency: Ogilvy & Mather, Singapore
Chief Creative Officer: Steve Back
Executive Creative Director: James Procter
Art Director: David Stevanov, Jon Loke
Copywriter: Kevin Joseph, Troy Lim
Director: Angus Gordon
Production: Adrian Chua
Account: Louise Kuegler, Jiamei Tay
Producer: James Brook-Partridge, Alvin Chin
Planner: Mark Sinnock
Illustrator: Eunice Ng, Sean Soo